make connections
For 30+ years, we’ve been entertaining audiences in greater Hartford. Our “Shakespeare under the Stars” program has become a staple summer event, attracting a diverse and growing crowd of over 4,000.
We’re seeking sponsors—businesses and individuals—to help fund our productions while also promoting their goods and services to our audience. Capital Classics is non-profit 501(c)(3) organization that provides:
Affordable, accessible and engaging classical theater to the greater Hartford community;
Job opportunities and training to CT-based performers, artists and technicians
Donations are tax deductible and 100% of your support goes to the production costs.
And, how about the economic impact of our Festival? A recent Greater Hartford Arts Council study found that audiences spend an average of $30 attending an event on things like gas, food, drinks, picnic equipment, clothes, baby sitters, and more. If you multiply our 2025 Festival attendance of 4,000 times $30 that’s an estimated community boost of more than $120,000 last year!
Reach Our Growing Audience
Promote your company to our audience with a sponsorship of the Greater Hartford Shakespeare Festival, which attracts a faithful and growing audience —many return each year. The majority are mid-career or retired professionals who live and work in greater Hartford (the majority reside in West Hartford, Avon, Simsbury, and Farmington). We also attract many families with children and newcomers to the theater. A sponsorship is also a wonderful way recognize or honor a loved one by supporting our Festival and the arts in Greater Hartford.
Our estimated audience for our 2026 Festival is 4,000+!
Sponsorship Levels & Benefits
Daily Sponsor: $500
(1 performance)
Listing in Festival program (seen by 4,000+)
Link to company website from CapitalClassics.org (seen by 15,000)
Company name/logo featured on sponsorship sign at performance site (seen by 4,000+)
Curtain speech “shout out” to audiences regarding business or services at sponsored performance (seen by 225 per)
Social post acknowledging support on day of sponsored performance
4 complimentary tickets
Weekly Sponsor: $2,000
(5 performances)
Listing in Festival program (seen by 4,000+)
Link to company website from CapitalClassics.org (seen by 15,000)
Company name/logo featured on sponsorship sign at performance site (seen by 4,000+)
Curtain speech “shout out” to audiences regarding business or services at 5 sponsored performances (seen by 1,125)
Social post acknowledging support on day of sponsored performances
8 complimentary tickets
Feature Sponsor: $4,000
(10 performances; 2 weeks)
Listing in Festival program (seen by 4,000+)
Link to company website from CapitalClassics.org (seen by 15,000)
Company name/logo featured on sponsorship sign at performance site (seen by 4,000+)
Curtain speech “shout out” to audiences regarding business or services at 10 sponsored performances (seen by 2,250)
Social post acknowledging support on day of sponsored performances
10 complimentary tickets
Festival Sponsor: $8,000
(20 performances; 4 weeks)
Listing in Festival program (seen by 4,000+)
Link to company website from CapitalClassics.org (seen by 15,000)
Company name/logo featured on top line of sponsorship sign at performance site (seen by 4,000+)
Curtain speech “shout out” to audiences regarding business or services at 20 sponsored performances (seen by 4,000+)
Social post acknowledging support on day of sponsored performances
14 complimentary tickets
Company name listed in press releases to New England media outlets
Company name listed on hundreds of posters, if committed by June 1